David King
CEO
David brings with him 12 years of experience in growing and running financial services firms. With an emphasis on Customer Service, he has helped to facilitate the “Client Comes First” approach at Optima Tax Relief. Prior to joining Optima, David held a leadership role at Secured Funding where he pioneered many of their best practices for sales management in the mortgage industry.
Jarrod Bassin
EVP & Chief Revenue Officer
During his 13+ year tenure with the Optima Financial Group companies, Jarrod Bassin has mainly overseen our sales and revenue operations. With over two decades of sales leadership experience in consumer and real estate finance, Jarrod is constantly in pursuit of opportunities for growth and improvement. “I can’t help but feel emotionally invested in Optima’s success. Knowing that so many others share that point of view, is for me, the greatest part of the Optima experience.
Christine Bui
Chief Customer Officer
Chrissy Bui brings 15+ years of consumer finance experience and has held leadership roles in the real estate and lending industries. As Chief Customer Officer, Chrissy’s passion is to drive the organization towards optimum customer experience through various channels like technology implementation, training programs, and cultural initiatives. Chrissy holds a bachelor’s degree in Business Administration with an emphasis in Information Systems and a MBA at Pepperdine University.
Venkata Pottululla
CTO
Venkata Pottululla brings 20+ years of experience in Information Technology from different firms, fortune 500, and mid-size. He is an innovative leader driving the technical vision to achieve Optima’s mission, and is passionate about creating technologies that benefit all business units. He sets technical strategy, combining advances in technology with Optima’s strengths to deliver the best customer experiences. Venkata also holds an M.S in computer science and B.S in Computer Engineering.
Art Fedich
Chief Marketing Officer
Art brings over two decades of marketing experience in SEO, SEM, radio, TV, content generation, affiliate marketing, social media, and email marketing with the last 14 spent building the various brands of the Optima Financial Group of companies. Art works closely with the Managing Partners as well as the Senior Management team to drive lead generation and customer acquisition strategies ensuring that Optima’s “Client Comes First” approach is paramount in all marketing initiatives. Art doesn’t just market; he crafts experiences, weaving narratives that captivate, convert, and ultimately elevate Optima’s brand to new crescendos of success. (Art also uses AI.)
Richard Hamiprodjo
SVP, Accounting
Richard’s diverse professional accounting career spans more than 20+ years, with emphasis in banking, mortgage lending, consumer finance, and property management. He began his career at Citi while earning a BA degree in Economics at the University of California, Irvine, and later, his MBA. He is also an Enrolled Agent and Certified Non-Profit Accountant and has held numerous corporate management positions at both private and public companies. A dedicated professional who’s passionate about numbers, Richard leads Optima’s Accounting team.
Kevin Romine
VP, Sales
Kevin Romine, has over 15 years of financial services experience. He is responsible for the growth and development of our client enrollment process. Kevin encourages productivity through positive reinforcements, nurturing tax associates through mentorship and process discipline.
Michelle Botta
Sr. Director, Specialty Products
Michelle has over 15 years experience in real estate financial services and auditing. Her focus surrounds the growth and development of the team in order to deliver the best client enrollment experience. She is passionate about improving efficiency and communication. She graduated Magna Cum Laude with a Bachelor’s Degree in Finance and Technical Management.
Derek Stroup
Sr. Director, Tax Preparation
With over 15 years of leadership in financial services and healthcare, Derek is committed to delivering exceptional customer service. He and his team take pride in bringing clients into tax compliance and staying updated on the latest tax laws. By fostering a happy, forward-thinking team culture, Derek is consistently driving innovations that improve our client services.
